Metal Roofing & Cladding Ltd (METRAC) Last updated: 27/08/2026
Metal Roofing & Cladding Ltd (“METRAC”, “we”, “us”) is the data controller for the personal data described in this policy.
Company number: 10819079 Contact for data matters: sales@metrac.co.uk · 01562 823451
We are registered with the Information Commissioner’s Office (ICO).
This policy explains what personal data we collect through our website, why we collect it, what we do with it, how long we keep it, and the rights you have over it.
When you submit a product enquiry, we collect the details you provide — typically your name, contact details (email and/or phone), and the content of your enquiry.
Why: to respond to your enquiry and to follow up with information relevant to it.
Lawful basis: legitimate interest. When you contact us about a product, you reasonably expect a response — including relevant related information needed for your project (for example, the fixings or accessories a job requires alongside the item you asked about). Our follow-up, including automated follow-up through our platform, is limited to your enquiry and to subsequent interest you actively indicate. We do not use enquiry data to send unrelated marketing.
Who handles it: your enquiry is followed up by a member of our sales team and/or through our third-party customer-relationship and follow-up platform, which processes enquiry data on our behalf as our data processor under a written agreement.
When you apply or send a CV, we collect the details and documents you provide — typically your name, contact details, CV, and any covering information.
Why: to consider you for current or future roles.
Lawful basis: legitimate interest (assessing applicants) and, where you send a speculative CV, your consent to us holding it on file.
Who handles it: our management team.
We use Google Analytics to understand how visitors use our site — pages visited, approximate location, how you arrived, time on page, navigation, and whether an enquiry was made. We also use Google Ads conversion tracking to measure the effectiveness of our advertising.
Why: to improve the website and our services, and to understand which adverts lead to enquiries.
Lawful basis: consent. Analytics and advertising cookies are only set if you accept them via our cookie banner. See our Cookie Policy.
We only send wider marketing (offers and updates beyond your original enquiry and demonstrated interest) where we have a basis to do so. Every marketing message includes a one-click unsubscribe, and you can opt out at any time — we act on opt-outs promptly.
Follow-up and marketing emails we send may include a tracking pixel and click-tracking links, which let us see whether an email was opened and which links were clicked. We use this to gauge interest and keep our follow-up relevant. You can opt out at any time using the unsubscribe link included in every email.
We share data only with:
We do not sell your data.
You have the right to access your data, correct it, ask us to delete it, object to processing (including marketing, which is absolute), restrict processing, and request portability. To exercise any of these, contact sales@metrac.co.uk. You also have the right to complain to the Information Commissioner’s Office (ico.org.uk).
We take reasonable technical and organisational measures to keep your data secure and only use it for the purposes set out above.
We may update this policy; the date at the top shows the latest version.